In the world of creation, raw talent is a spark, but guidance is what transforms that spark into a lasting fire. At Le Socle, our mission has always been clear: to provide artists and artisans with the necessary tools to transition from passion to a sustainable profession. Today, we are taking a crucial step in this journey with the official launch of our Mentorship Network.

Le Socle is gaining momentum. In this year of 2026, our mission to accelerate the development of artists and artisans in the region is taking on a new dimension. It is with immense pride and overflowing enthusiasm that we announce the arrival of a major creative force within our team: Charlotte Beaudin, who will assume the position of Art Director this coming March.

There are pivotal moments in the life of an organization—instances where the vision finally meets the perfect place to flourish. For us at Le Socle, that moment has arrived. It is with immense pride and an excitement we can barely contain that we announce a major milestone today: Le Socle is coming! Starting March 1, 2026, we will be setting down our bags—and more importantly, our ideas—in our brand-new offices located at 254 Avenue de Gaspé West, in Saint-Jean-Port-Joli.

This is a dilemma that has stayed with us for a long time. How do we help those who don't have access to the full program, but have all the potential to succeed? How can we offer a decisive boost without the traditional administrative burden?

For too long, artistic career development has been synonymous with instability, dependence on government grants, and a glaring lack of entrepreneurial structure. Today, Le Socle is changing the game.

In the business world, we often hear that location is everything (location, location, location). But when it comes to art, culture, and creative entrepreneurship, location becomes much more than just an address: it becomes a muse, a driving force, and a community.

When we say the word "accelerator" in today's business world, a very specific image often comes to mind. We imagine glass-fronted offices in downtown Montreal or Toronto, filled with software developers, artificial intelligence startups, and technology companies looking for their next round of funding.

Choosing a company name is rarely a matter of chance. It's an exercise in identity, a promise made to those we wish to serve. When we founded our accelerator for artists and artisans from the regions of Quebec, several names were considered. Yet, only one stood out as the obvious choice, rooted in both our geography and our business philosophy: Le Socle.

It is with immense pride that Le Socle team announces today a significant milestone in its history. Our accelerator , dedicated to local creators and entrepreneurs of Saint-Jean-Port-Joli, officially opens its doors to its inaugural project: NATOO .

It's April 2026. Outside, the St. Lawrence River is beginning to break up its last ice, and here in Saint-Jean-Port-Joli, the air vibrates with a new energy. It's not just spring that's arriving; it's the beginning of a new era for Quebec's creators, artists, and artisans.